Most of my property photography jobs are for companies such as real state agents, interior designers or property developers. But I do get more and more property photography jobs from individuals as well. These jobs are typically high-end flats or house in central London, Weybridge, Farnborough, Slough or Guildford.
My latest property photography job was for a flat in the London West End. The flat has two good size bedrooms, two bathrooms and a generous launch. It will be on the market for rent for £1500 per week.
The owner booked a one-hour property photography shoot, which is just enough to photograph an apartment such as this one.
Over the years I have developed my own techniques to get the most out of each property photography job. I use very expensive ultra wide-angle lenses. I always shoot at extreme high aperture settings, which result in razor sharp images. My clients appreciate the high amount of details in each photo. Also, I use the lowest ISO settings on my camera to reduce the amount of unwanted noise to an absolute minimum.
Shooting at such extreme settings means that I have to expose every photo for a lot longer than any other type of photography. In order to get a correct exposure I often need to set my camera to five seconds (or even more).
Property photography also involves a lot of post-production (retouching / photoshopping). I increase the sharpness of my photos even more and make sure the white balances are just right. I also increase the amount of detail in the shadows and highlights. My camera is a Canon 5D mk3, which shoots at 22 mega pixels, which is more than enough for large-scale printing up to poster size.
I appreciate that my property photography clients need my photos as soon as possible. I did this particular job at 10am and delivered the final photos to my client at 2pm.