Being a product photographer gives me access to a whole range of innovative products. Shoe rack isn’t immediately what springs to mind when I think of innovation, but this shoot certainly proved me wrong!
This incredible little space-saver works by positioning shoes above one another and adjusting the angle based on the heel. These photos would be used in diagrams to form part of the marketing material, so it was important to capture the shoe rack at all angles.
Before and after shots
While the white backgrounds would work perfectly for e-commerce websites, we also wanted some lifestyle shots. I edited a “before and after” shot of the rack in action. We also positioned a couple of different shoe styles alongside each other in a home setting.
I edited the racks with labelling to show off the product features – perfect for brochures. I’m tempted to get myself one of these!